Retargeting: How to Make the Most of Your Online Advertising
Most people spend 3-5 seconds evaluating a website and deciding whether or not they want to stay on a website. In addition, studies show that for most websites, only 2% of...
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Ideas and practical how-tos from strategy, design, and inbound execution.
Optimizing your Website Design with Heat Mapping
Last week, we talked about how people judge your website in 3-5 seconds with what is referred to as “The Blink Test”. There are a lot of factors that contribute to whether your...
The Criticisms of QR Codes
When I shared my blog post last week on the benefits of QR codes for integrated marketing on Google+, I got a few comments about how QR codes were outdated and not beneficial...
What’s Going On in Web Design - User Interface Fundamentals
Last week, we discussed what we at Stratus Interactive think are the Top Trends in Web Design this year. As an inbound marketing agency that specializes in web development in the...
7 Benefits of QR Codes for Integrated Marketing
So we know that QR codes are misunderstood and that there have been some really innovative uses of QR codes in recent years; however, what are the benefits to using QR codes in...