---
title: Inbound Marketing Agency | Blog | Stratus Interactive | www.stratusinteractive.com | marketing
description: marketing | Stratus Interactive's blog offers helpful articles about every aspect of marketing straight from a leading inbound marketing agency!
---

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STRATUS INSIGHTS

# BLOG

Ideas and practical how-tos from strategy, design, and inbound execution.

[![](https://www.stratusinteractive.com/hubfs/shutterstock_326873876.jpg)](http://www.stratusinteractive.com/blog/to-heatmap-or-not-to-heatmap-that-isnt-the-question)

Feb 19, '16Geoff Forman

## [To Heatmap or Not to Heatmap, That Isn’t the Question](http://www.stratusinteractive.com/blog/to-heatmap-or-not-to-heatmap-that-isnt-the-question)

You’ve spent time (and money) building a pretty awesome website. You’ve written all new content, integrated some fancy images, and decided to go with a unique form of navigation....

[Read Article](http://www.stratusinteractive.com/blog/to-heatmap-or-not-to-heatmap-that-isnt-the-question)

[![](https://www.stratusinteractive.com/hubfs/images/Stratus-Blog-Intergrated-Marketing-Strategy.jpg)](http://www.stratusinteractive.com/blog/what-it-takes-to-create-an-integrated-marketing-strategy)

Feb 17, '16Dave Gerhardt

## [What It Takes to Create an Integrated Marketing Strategy](http://www.stratusinteractive.com/blog/what-it-takes-to-create-an-integrated-marketing-strategy)

Web-based advertisements, email marketing and social media...oh my! With so many ways to promote your products or services nowadays, planning out your marketing strategy can be a...

[Read Article](http://www.stratusinteractive.com/blog/what-it-takes-to-create-an-integrated-marketing-strategy)

[![](https://www.stratusinteractive.com/hubfs/Stratus-Blog-The-Ugly-Truth.jpg)](http://www.stratusinteractive.com/blog/the-ugly-truth-about-hiring-a-marketing-agency)

Jan 19, '16Lisa McDermott

## [The Ugly Truth About Hiring a Marketing Agency](http://www.stratusinteractive.com/blog/the-ugly-truth-about-hiring-a-marketing-agency)

Hiring a marketing agency can make your life better, your business greater and be the difference between success and failure as a company. But, only if you choose the right one....

[Read Article](http://www.stratusinteractive.com/blog/the-ugly-truth-about-hiring-a-marketing-agency)

[![](https://www.stratusinteractive.com/hs-fs/file-1888661886-jpg/images/shutterstock_198986168-resized-600.jpg)](http://www.stratusinteractive.com/blog/bid/398587/4-Ways-to-Organically-Get-More-Followers-on-Twitter-in-15-minutes)

Oct 17, '14Emmett Hughes

## [4 Ways to Organically Get More Followers on Twitter in 15 minutes](http://www.stratusinteractive.com/blog/bid/398587/4-Ways-to-Organically-Get-More-Followers-on-Twitter-in-15-minutes)

Have you heard of the Golden Ratio on Twitter? You probably have. It goes something like this:

[Read Article](http://www.stratusinteractive.com/blog/bid/398587/4-Ways-to-Organically-Get-More-Followers-on-Twitter-in-15-minutes)

[![](https://www.stratusinteractive.com/hs-fs/file-1050852191-jpg/images/shutterstock_181197839-resized-600.jpg)](http://www.stratusinteractive.com/blog/bid/389591/How-Repurposing-Content-Can-Be-Your-Next-Secret-Weapon)

Jun 19, '14Emmett Hughes

## [How Repurposing Content Can Be Your Next Secret Weapon](http://www.stratusinteractive.com/blog/bid/389591/How-Repurposing-Content-Can-Be-Your-Next-Secret-Weapon)

What do you think of when you hear the word repurpose? I think of taking something that was of great value and making it into something that still is of that same value long...

[Read Article](http://www.stratusinteractive.com/blog/bid/389591/How-Repurposing-Content-Can-Be-Your-Next-Secret-Weapon)

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