OPTIMIZE FOR SEARCH ENGINES AND BUYER PERSONAS
You hear the term SEO all the time, but how do you actually rank higher in the search engines?
It’s no secret that people are using the Internet to search and shop for just about everything- products, services, B2B, B2C, information, reviews, and guidance.. Therefore, it’s critical to have a comprehensive search engine optimization strategy that includes local and mobile search prior to a user hitting the “Enter” button on their Google search query.
At Stratus, we know what it takes to get your brand on page one – and stay there. How? Because we learn how to speak your customers’ language based on the buyer persona research and development we conduct at the beginning of every SEO engagement. In fact, you may not have known this, but our pals over at HubSpot live and breathe by the saying, “Focus on creating quality content for your buyer personas first, and great ranking will follow.”
LEARN THE NEW RULES OF SEO
Get proven tips for optimizing your sales efforts from our inbound marketing experts:
- Learn how the SEO game has changed and why you might need to rethink your strategy
- Find out how to build a bulletproof SEO strategy for longterm success
- Discover why keyword spamming doesn’t work anymore and why quality targeted content is king!